SupplierMatch
SupplierMatch is a cutting-edge, AI-powered platform that revolutionizes the way buyers and suppliers connect. Using a proprietary matching engine, it simplifies sourcing, opportunity discovery, and deal execution by delivering tailored matches in seconds. From establishing clear requirements to building meaningful profiles, SupplierMatch supports both buyers and suppliers with tools designed for precision, transparency, and efficiency.
The Brand
The SupplierMatch brand prioritizes trust, clarity, and opportunity. The identity is built to communicate capability and sophistication without complexity.
Project Type
Branding
Marketing Materials
The full brand guide can be found at the bottom of the page.
Process
First concepts
These symbols incorporated references to the Code of Laws and all of the data coming together in one place, a badge to show authority, and an eagle which represents integrity and the United States.
Second Iterations
After further discussion with the partner I changed directions to focus the branding on symbols of the court system.
Brand
Final Direction
These symbols incorporated references to the Code of Laws and all of the data coming together in one place, a badge to show authority, and an eagle which represents integrity and the United States.
Marketing Materials
Website Graphics
Merch
Social Media Launching Post
These deliverables are used within the website to easily and quickly communicate attributes of the platform that users most urgently need.